Marketing Analytics Team Lead

G5 Entertainment AB, Опубликовано 1 месяц назад


Полная занятость


Россия, Удаленная работа

Шведский издатель и разработчик мобильных игр мирового уровня G5 Entertainment AB, входящий в ТОП 100 крупнейших издателей.

Компания G5, разместившая акции на NASDAQ Stockholm в 2014 году, является одной из самых быстрорастущих технологических компаний Швеции по мнению компании Deloitte. В игры компании играют более 250 миллионов пользователей по всему миру.

Офисы компании расположены в Стокгольме, Сан Франциско, на Мальте, в Москве, Калининграде и Харькове.

Наше портфолио включает такие проекты как Hidden City®, Jewels of Rome®, Mahjong Journey®, Homicide Squad®, Survivors: The Quest®, The Secret Society® and Pirates & Pearls и т.д

Над чем работать?
  • Жанры: Казуальные
Размер и структура команды?

В непосредственном подчинении на данный момент будет 2 маркетинговых аналитика. Далее предполагается расширение команды под руководством лида

На какие задачи (обязанности)?

What you’ll do:

  • Lead, train and motivate a team of analysts dedicated to working with terabytes of marketing data;

  • Ensure that everyone in performance marketing is ‘in the know’ about opportunities provided by modern analytics: from classic Excel-based frequency A/B-testing analysis to cutting edge ML-models and Neural-networks;

  • Work closely with VP of Marketing, Director of Analytics, Marketing & Technical Team Leads to ensure development and implementation of state-of-art LTV-models, bidding algorithms and other things that can empower G5’s performance marketing;

  • Improve existing and create new  processes and approaches for the Marketing Analytics Team;

  • Be ‘the playing coach’ by deep-diving into the most complex tasks, where ‘the how’ is unclear and the deadlines are hard to meet; lead the team by example, analyzing the data from Paid, Organic and Owned UA channels, creating reports and providing actionable insights for marketing teams and top management;

  • Become an ‘agent of change’ constantly learning new ways to use analytics in marketing and constantly challenging the status quo to drive G5’s marketing to use edge-cutting approaches.

Какого профессионала ищем?

Job Requirement:

  • At least one year of team management experience;

  • Strong knowledge of Mathematical Theory, Probability and Statistics;

  • Understanding of R/Python and practical experience with this data science toolkit;

  • Expertise in statistical analysis techniques;

  • Expertise in developing predictive mathematical models;

  • Understanding of F2P game monetization basics;

  • Understanding of mobile game user acquisition basics;

  • Knowledge of the main KPIs used to measure user acquisition performance;

  • Experience working with user acquisition/marketing teams is a plus;

  • Experience working as an analyst/marketer/game designer in a game development environment is a plus;

  • Knowledge of ML-models and Neural-networks in marketing is a strong plus.

Что для нас важно в человеке?
  • проактивность;

  • ответственность;

  • умение работать в режиме многозадачности.

Почему у нас приятно работать?

What we offer:

  • Work for a Swedish company with a portfolio of over 20 global free-to-play (F2P) projects that have been translated in 15 languages;

  • Participate in the full product development cycle;

  • Grow your career with an international company;

  • Official/contract employment;

  • Flexible working schedule;

  • Full benefits package;

  • Comprehensive, company-subsidized medical insurance;

  • Educational programs in English with highly qualified instructors;

  • Comfortable offices in seven cities across five different countries;

  • Performance share program for key employees;

  • R&D Project Development: opportunities for creating your own project within the framework of the company;

  • Paid conferences, trainings, and workshops;

  • Internal training platform (educational webinars for all specializations within the company);

  • Fun and educational hangouts/master classes.

Процесс отбора
  • CV review

  • test task(if necessary)

  • interview.

G5 Entertainment AB

Тип компании: product

Сотрудники: 501-1000

Платформы: iOS, Android

Жанры: Головоломка, Казуальные

Все вакансии G5 Entertainment AB
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