ASO Manager

Speedway Games,Posted 3 months ago

Full time

Negotiable

Remote

Speedway Games is an independent studio developing and publishing cross-platform games on the Roblox platform, we have over 1 billion visits to our games and more than 1.5 million daily players. Our flagship game is Vehicle Legends, a top racing game on the platform for the last 3+ years.

What are you working on?
  • Platforms: PC, Mobile
For which tasks (responsibilities)?
  • Development and implementation of ASO strategies to enhance the visibility of our Roblox games

  • Compiling technical specifications and assigning tasks for the development of icons, thumbnails, ads, and other marketing materials to designers

  • Reviewing marketing materials from designers and maximizing their effectiveness(e.g good balance of color, brightness, clarity, etc.)

  • Increasing conversions 

  • Creating concepts for assets (description, icon, screenshots, videos) for game pages

  • Monitoring and analyzing market trends and competitors

  • Enhancing app descriptions/keywords in game descriptions to boost our games in the algorithm

What kind of professional are we looking for?
  • 2+ years experience in ASO

  • Experience in conducting a/b tests of graphic materials based on the formulated hypotheses and evaluating their results

  • Skill in working with ASO analytics: criteria for evaluating the effectiveness of promotion, market analysis, market share

  • Good understanding of what makes an app icon and page stand out from others

  • Ready to learn new analytical services and the quirks of the Roblox ecosystem

  • Upper-Intermediate level of English

A plus:

  • Experience with the Roblox platform

  • Art education and/or knowledge of rendering/designing marketing materials

Why do we enjoy working here?
  • Paid Vacation & Sick Days

  • Fully remote position & flexible schedule

  • Competitive salary

  • Full-Time position

  • Annual training budget with an opportunity to visit paid conferences, training sessions, workshops, etc.

  • High impact work: We have over 200 million players to date and counting

Speedway Games

Company type: developer, publisher

Employees: 11-50

Platforms: PC, Mobile, Console

Genres: Racing, Role-playing, Casual

https://www.speedway-games.com/

View all vacancies from Speedway Games
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