Influencer Marketing Manager

RioRise , Posted 3 weeks ago

Senior

Full time

Negotiable

Remote

We're developing a mobile F2P Midcore Action Roleplay game where players chat, buy cars and homes, get jobs, and choose to either join a street gang or become part of the police force.

We’re looking for an Influencer Marketing Manager to join our team.

What are you working on?
  • The name of the project(s): Riorise
  • Genres: Action, Role-playing
  • Platforms: Mobile
For which tasks (responsibilities)?
  • Develop and execute a strategy for paid influencer collaborations;

  • Build a strategy for working with grassroots and community creators;

  • Organize in-game events involving influencers;

  • Scout and negotiate with influencers on YouTube, Instagram, Facebook, TikTok, Twitch, and Kick to grow our community creator base;

  • Participate in the development of a revenue share program for influencers;

  • Optimize the performance funnel: CPM → CPI → ROAS (D3, D7, D14…) → LTV, including promo codes, DeepLinks, and App Store / Google Play referrer tracking;

  • Collaborate with data analysts to create dashboards and reporting tools;

  • Test hypotheses, scale winning strategies, and manage the influencer marketing budget;

  • Build a robust system of metrics and reporting to measure influencer impact on key business outcomes.

What kind of professional are we looking for?
  • 2+ years of experience in influencer marketing in mobile gaming and/or gamedev;

  • Experience managing influencer campaigns with $300K+ quarterly budgets;

  • Deep expertise in ROI-driven campaigns: blended ROAS, attribution models (AppsFlyer, Adjust, Branch);

  • Existing connections with influencer agencies in LATAM / MENA / SEA regions;

  • Strong communication skills and experience in complex negotiations;

  • Solid understanding of key marketing and product metrics in mobile games;

  • Knowledge of the influencer marketing landscape: you understand the difference between PewDiePie and MrBeast, and can explain why a campaign with Dr Disrespect could be risky;

  • English proficiency at C1 level or higher.

Nice to have:

  • Experience launching games in action, shooter, or open-world genres;

  • Personal network of top-tier influencer contacts in Latin America, Southeast Asia, or the Middle East;

  • Familiarity with RP (roleplay) game projects, especially GTA RP servers.

Why do we enjoy working here?
  • Fully remote work with a flexible schedule (daily presence and fast communication required);

  • Full-time position;

  • A chance to work on a fast-growing project with a young and motivated team;

  • Partial reimbursement for healthcare and professional development;

  • Two extra paid day-offs per year in addition to your regular vacation.

RioRise

Company type: product

Employees: 51-200

Platforms: Mobile

Genres: Role-playing

https://riorise.online/

View all vacancies from RioRise
Join our Discord!
Find out about new Digital Marketing Manager jobs on Discord
discord icon
join
@ingamejob_marketing
keep up to date with new job offers Digital Marketing Manager on Telegram
Subscribe

Similar job opportunities

HyperVR Games

Remote

Hot

Senior

Negotiable

Full time

Aristocrat

Barcelona

Posted 20 hours ago

Middle

Negotiable

Full time

WinWin.bet

Posted 2 weeks ago

Senior

Full time