Marketing Manager (PR & Influencer Relations)

Founded in 2000, Frogwares is an independent game development studio based in Ukraine and Ireland.

Thanks to the work of our talented teams, our games are available on major platforms, including PlayStation 5, Xbox Series, PC, and Nintendo Switch. Best known for the popular The Sinking City and Sherlock Holmes series, we strive to create immersive single-player experiences that resonate with players long after they put down the gamepad. 

With millions of game units sold worldwide, Frogwares continues to build a rich portfolio for the new generation of gamers and is currently working on its most ambitious title yet - The Sinking City 2, a Lovecraftian survival horror game, powered by Unreal Engine 5.

For more information, visit www.frogwares.com

What are you working on?

• Platforms: PC, Console

For which tasks (responsibilities)?

Frogwares is looking for a Marketing Manager to join our next big project - The Sinking City 2.

Responsibilities

• Develop and execute PR strategies to promote our games and company initiatives, ensuring a strong and positive brand image.

• Plan and manage influencer marketing campaigns, including outreach, negotiations, and performance tracking.

• Cultivate relationships with gaming journalists and industry influencers to maximize media coverage.

• Craft compelling press releases, media kits, and other PR materials.

• Manage PR crises and ensure positive brand representation.

• Apply a data-driven approach to analyzing campaign performance and optimizing strategies.

What kind of professional are we looking for?

• 3+ years of experience in PR, influencer marketing, or related roles within the gaming industry.

• Experience managing PR campaigns and influencer activations from concept to execution.

• Strong relationships with gaming media, influencers, and content creators.

• Excellent written and verbal communication skills in English (C1 or higher).

• Passion for video games and knowledge of gaming industry trends.

• Familiarity with marketing analytics and influencer ROI measurement tools.

Nice to Have

• Basic proficiency in Adobe Suite (Photoshop, Premiere Pro, etc.) for content creation and optimization.

• Experience handling crisis communication and reputation management in the gaming industry.

Why do we enjoy working here?

• Work either in an office near the “Pochaina” metro station, equipped with a power generator, or fully remotely;

• 20 working days of vacation per year;

• 10 paid sick days per year;

• Large, active, and friendly team;

• Opportunities for professional growth and trying new things;

• Work in a well-known Ukrainian game studio.