Senior Marketing Analyst

We are Belka Games. Our company is one of the 20 highest-grossing game developers in Europe according to data.ai, and our audience recently surpassed an important milestone of 110 million players.

The Marketing Analytics team is working on a system for collecting and storing data on acquisition and ASO, forecasting LTV, and developing methods for accurately evaluating traffic. Our goal is to create convenient tools for traffic analysis and automate decision-making for individual acquisition segments. You will have the chance to search for marketing growth opportunities and implement these solutions, as well as to observe and influence the results.

What are you working on?

• Genres: Casual
• Platforms: Mobile, iOS, Android

For which tasks (responsibilities)?

• Developing a model to predict the revenue generated by players during their lifetime (LTV)

• Testing hypotheses and identifying patterns in user acquisition

• Participating in the implementation of automated acquisition tools

What kind of professional are we looking for?

• Confident proficiency in SQL

• Strong knowledge of mathematical statistics and the ability to apply it in practice

• Confident proficiency in Python and data processing libraries (pandas, scipy, numpy, scikit-learn, etc)

• Ability to clearly present the results of your work, communicate them to the team in accessible language, and argue and defend your point of view

• Proactivity and a desire to work towards results

What we'd like:

• Knowledge of the subject area: understanding of acquisition principles and traffic attribution, basics of advertising network operations

• Experience and interest in building machine learning models

• Experience in analyzing the acquisition of mobile games on the iOS platform

What is important for us in a person?

• We expect you to be able to work independently and be responsible for the results

• We are a team, so you need to be able to make joint decisions and negotiate

• You have product thinking, can set goals, and break them down into tasks

Why do we enjoy working here?

• Remote/hybrid options: you can work at our offices in Vilnius, Lithuania, Limassol, Cyprus, Tbilisi, Georgia, or Budva, Montenegro, or you can work remotely — you just need to be available during business hours

• Professional growth: we offer English lessons with an instructor, pay for trips to professional conferences, and partially reimburse employees for education

• Flexibility: sometimes you just want to try something new. We get it, so we'll support you if you decide you want to switch to a new position, role, or project

• Teamwork: we value the expertise of every member of our team, so we really listen to each other

• Data-driven decision-making: all our product-related decisions are ultimately based on metrics, not subjective feelings

• Plus all the standard stuff: official employment, health insurance, and partial reimbursement for your gym membership