Senior Marketing Analyst
Belka Games,Posted 3 weeks ago
Relocate, Remote, Armenia, Cyprus, Georgia, Lithuania, Serbia, Ukraine
We are Belka Games, a mobile gaming company based in Limassol. We are in the top 20 grossing companies in the EU according to data.ai and all this is thanks to our team of awesome professionals. Some facts about us:
We've released 3 projects internationally: "Clockmaker", "Solitaire Cruise" and "Bermuda Adventures". We've got a few more in the works.
More than 100 million people play our games
Since 2019 our strategic partner has been AppLovin, which is one of the world's largest mobile app solutions companies.
We got into the industry because we love making games, and we gather like-minded people around us. To make work fun, we create a comfortable team atmosphere.
The Marketing Analytics team is working on a system for collecting and storing data on acquisition and ASO, forecasting LTV, and developing methods for accurately evaluating traffic. Our goal is to create convenient tools for traffic analysis and automate decision-making for individual acquisition segments. You will have the chance to search for marketing growth opportunities and implement these solutions, as well as to observe and influence the results.
What are you working on?
- Genres: Casual
- Platforms: Mobile, iOS, Android
For which tasks (responsibilities)?
Developing a model to predict the revenue generated by players during their lifetime (LTV)
Testing hypotheses and identifying patterns in user acquisition
Participating in the implementation of automated acquisition tools
What kind of professional are we looking for?
Confident proficiency in SQL
Strong knowledge of mathematical statistics and the ability to apply it in practice
Confident proficiency in Python and data processing libraries (pandas, scipy, numpy, scikit-learn, etc)
Ability to clearly present the results of your work, communicate them to the team in accessible language, and argue and defend your point of view
Proactivity and a desire to work towards results
Would be nice:
Knowledge of the subject area: understanding of acquisition principles and traffic attribution, basics of advertising network operations
Experience and interest in building machine learning models
Experience in analyzing the acquisition of mobile games on the iOS platform
What is important for us in a person?
We expect you to be able to work independently and be responsible for the results
We are a team, so you need to be able to make joint decisions and negotiate
You have product thinking, can set goals, and break them down into tasks
Why do we enjoy working here?
Work your way: use our Vilnius (Lithuania) or Limassol (Cyprus) offices or work remotely as long as you're available during business hours
Employment opportunities throughout Europe: work in Lithuania, Georgia, Montenegro, or Cyprus—choose the location that works for you
Ongoing professional development: English classes, sponsored conference trips, partial compensation for training
Flexibility: you'll have the freedom to explore new positions, responsibilities, and projects as you grow within the company
Teamwork is key: we value input from every member of our team, so your skills and opinions will always be respected and heard
Data-driven decision-making: we care about every employee's point of view, but when it comes to our products, we make decisions based on objective metrics
Official employment, health insurance, and compensation for fitness-related expenses