Strategic Marketing Leader

Program-Ace , Posted 3 months ago

Senior

Full time

Negotiable

Remote

We are currently looking for a Marketing Leader for Program Ace.

Our company is expanding its activities and opening a new direction — Innovation Solution. The main goal of this direction is to create ready-made products for business together with our partners. We specialize in such areas as artificial intelligence (AI), metaworld (Metaverse), virtual reality (VR), as well as training and simulation (Training&Simulation).

For which tasks (responsibilities)?
  • Develop a marketing strategy for the Innovative Solution Program that matches industry trends and company objectives;

  • Analyze market trends and opportunities in innovative technologies for Virtual Training, Metaverse, AR/VR, AI and Web3 domains;

  • Work with development teams to integrate third-party solutions and promote them through marketing campaigns;

  • Craft B2B marketing strategies using the latest digital marketing channels and techniques to promote our solutions;

  • Position our offerings as cutting-edge solutions for White Label distribution;

  • Establish and maintain strategic campaigns to attract technology providers, enhancing our solution portfolio and market reach;

  • Equip the sales team with the necessary materials to effectively market and sell the program’s offerings;

  • Monitor and adjust marketing strategies based on program performance and ROI.

🚀What are the tasks facing the Marketing Leader during the probationary period?

  • Developed positioning and promotion strategy of the Innovative Solution Program;

  • SAL received through proposed new channels.

What kind of professional are we looking for?
  • 5+ years of experience in a similar role or as a Team Lead/Senior Marketing Manager in a successful tech company;

  • Strong understanding of B2B marketing strategies and channels, with a successful history of launching and expanding technology-based products or programs;

  • Exceptional analytical skills to interpret market data and make informed strategic decisions;

  • Experience in developing and managing partnerships with technology vendors or third-party solution providers;

  • Previous experience in system integration consulting and selling White Label solutions is highly desirable;

  • Proven track record in Content Marketing, with the ability to craft compelling blogs, whitepapers, case studies, and eBooks that demonstrate industry expertise and thought leadership;

  • Previous experience in Email Marketing, adept at creating and managing targeted campaigns for segmented audiences to nurture leads and engage clients;

  • Previous experience in hosting Webinars and Virtual Events, adept at organizing engaging online knowledge-sharing sessions. Active participation in Industry Conferences and Trade Shows;

  • Successful implementation of Partnership Marketing strategies, reflecting the ability to forge and maintain collaborative marketing efforts with other companies or technology providers;

  • Comprehensive understanding of SEO/SEM techniques, with the capability to collaborate effectively with a dedicated SEO Specialist;

  • Strong command over advertising on platforms such as Google Ads and LinkedIn Ads;

  • In-depth knowledge of digital analytics tools and proficiency in utilizing data insights to guide marketing strategies;

  • Experience with A/B Marketing;

  • Upper-intermediate or advanced proficiency in English.

Why do we enjoy working here?

🔥Our advantages:

  • The opportunity to work in a leading company. Global Top 100 Outsourcing company according to IAOP (the award is given based on feedback from clients about our services), Top AR/VR company according to Clutch;

  • Our clients include: Supermassive Games, Flying Wild Hog, Epic Games, Unity Technologies;

  • More than 30 years of history, an impeccable reputation and a powerful portfolio;

  • Work with like-minded people who are passionate about their work.

What are the conditions and bonuses?

⭐️ How do you manage your working hours?

  • We offer a flexible work schedule that is agreed with your manager;;

  • Remote work, work from any corner of Ukraine and the world;

  • 18 days off vacation and 5 days off — for personal needs.

The selection process

📝Hiring process:

A call with a recruiter → call with Head of Marketing → the final interview with CEO.

Send your resume and become an important part of our team.

Program-Ace

Company type: outsource, product, developer

Employees: 51-200

Platforms: PC, Mobile, VR, iOS, Android, Console, VR/AR, AR

https://program-ace.com/

View all vacancies from Program-Ace
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