Marketing Manager

PIN-UP Global is an international holding company specializing in developing and implementing advanced technologies, B2B solutions and innovative products for the iGaming industry.

We ensure certification and licensing of our products, providing customers and partners of the holding company with high-quality and reliable solutions.

PIN-UP Global is represented in seven countries (Cyprus, Ukraine, Poland, Kazakhstan, Armenia, Peru, Malta). The holding’s headquarters is located in Cyprus.

The mission of PIN-UP Global is to improve and develop products for the iGaming industry.

We’re looking for a sharp and driven Marketing Manager to join our team!

If you're passionate about iGaming, know the ins and outs of affiliate marketing, and thrive in fast-paced environments — we want to hear from you. This role blends strategy with execution: from shaping campaigns to leading production and cross-team coordination.

What are you working on?

• Genres: Casino
• Platforms: Mobile, PC, iOS, Android

For which tasks (responsibilities)?

- Developing and implementing comprehensive marketing activity plans for iGaming products;

- Coordinating with Direct and Functional Managers to set clear goals and define tasks;

- Hiring, onboarding, and mentoring marketing specialists to build an effective team;

- Initiating and managing product-related marketing campaigns and promotional activities;

- Conducting analytics and preparing regular performance reports for the marketing department;

- Monitoring key performance indicators (KPIs) to optimize marketing efforts;

- Collaborating closely with cross-functional teams including Production, Design, and Events;

- Managing budgets and ensuring timely delivery of marketing projects;

- Identifying market trends and competitor activities to adjust marketing strategies accordingly;

- Supporting brand development and enhancing product visibility across digital channels.

What kind of professional are we looking for?

- Over 2 years of experience in iGaming and affiliate marketing;

- Project management expertise in marketing campaigns for iGaming products and affiliate programs;

- Deep understanding of affiliate program structure, economics, and KPIs (CPA, ROI, LTV, etc.);

- Hands-on experience in PR, digital marketing, content planning, and SMM;

- Strong visual awareness and up-to-date knowledge of industry trends;

- Structured, goal-oriented approach with excellent organizational skills;

- Proven ability to collaborate with cross-functional teams: Production, Design, Events, and Tech;

- Experience working with analytics tools (e.g., Google Analytics, Power BI, Tableau);

- Campaign planning and execution — from concept to post-analysis;

- Comfortable working in fast-paced, competitive environments.

What are the conditions and bonuses?

🍀An exciting and challenging job in a fast-growing product holding, the opportunity to be part of a multicultural team of top professionals in Development, Engineering and Architecture, Management, Operations, Marketing, etc;

🤝Great working atmosphere with passionate IT experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;

📍Beautiful offices in Kyiv, Warsaw, Limassol, Yerevan — work with comfort and enjoy the opportunity to build a network of connections with IT professionals day by day;

🧑‍💻Laptop & all necessary equipment for work according to the holding standards;

🏖Paid vacations, personal events days, days off;

🫖Paid sick leave;

👨‍⚕Medical insurance;

💵Referral program — enjoy cooperation with your colleagues and get a bonus;

📚Educational support by our L&D team: internal and external trainings and conferences, courses on Udemy;

🗣Free internal English courses;

🤸‍♀Sport benefit;

🦄Multiple internal activities: online platform with newsletters, quests, gamification, and presents for collecting bonuses, PIN-UP talks club for movie and book lovers, board games cozy evenings, special office days dedicated to holidays, etc;

🎳Company events, team buildings.