User Acquisition Manager

SOFTGAMES GmbH,Posted 1 month ago


Full time



SOFTGAMES is the leading instant gaming company. We develop casual, truly social games that can be played instantly across all devices. Our hypersocial blockbuster game “Bubble Shooter Pro” became a global top grossing game on Facebook and is played by millions of people around the world every day. We partner closely with Facebook, Samsung and more to craft the next generation of instant games that billions of people can play together. SOFTGAMES is a remote first company and the home of 100 people from all over the world. We believe in proactive, independent teams with the freedom to take initiative, challenge the status quo, and with the mission to create fun and everlasting Instant Games.

For which tasks (responsibilities)?
  • Managing and executing the user acquisition campaigns for instant games on Facebook gaming platform and/or the AppStores.

  • Monitoring the performance and optimizing campaigns with a data-driven approach towards ROAS goals.

  • Running multiple market tests for games in various stages of development and presenting findings to stakeholders with concrete recommendations.

  • Working closely with game teams to ensure that all campaigns are set up and tracked properly and can be measured holistically with other campaigns.

  • Conducting the entire data processing cycle to produce comprehensive reports and visual dashboards for the performance analysis.

  • Participating in full-cycle creative production and providing data-driven decisions about further creative development.

What kind of professional are we looking for?
  • 2+ years of relevant work experience in the gaming industry, in the role of UA manager.

  • Experience in working with Meta, Google Ads, or other digital marketing platforms.

  • Experience in testing, launching and growing games through the full game cycle through UA.

  • Demonstrated ability to effectively manage and optimize monthly multi-million dollar acquisition budgets with clear ROI targets

  • Extremely quantitative mindset. Data driven results are at the forefront of all decisions.

  • Advanced Excel or Google Sheets skills are required with hands-on experience in data processing.

  • The ability to clearly communicate results and to define next steps

  • Self-starter who can work independently

As a Plus:

  • Experience working with instant games on Facebook gaming platform.

  • SQL knowledge is an advantage.

  • Experience with data visualization tools such as Tableau, Power BI or Data Studio.

  • Passionate about gaming and media.

What is important for us in a person?

SOFTGAMES offers a competitive package, including:

  • Remote first - We have a flexible working setup. Either fully remote wherever you are or on-site in our modern office in central Berlin - You decide.

  • Flexible working hours - Structure your working hours to your needs. No crunch, no overtime!

  • Generous vacation regulation no matter where you are!

  • Home office allowance - Working from home but something is missing? We offer a budget to make your home office as productive as possible.

  • Further Training - Everyone at SOFTGAMES is offered training opportunities to strengthen their skills or learn something new!

  • Studio - We’re a remote-first company but also offer a super modern office with state-of-the-art tech, based in the center of Berlin.

  • Equipment - Choose between a MacBook Pro or Lenovo Laptop.

  • Meal allowances - A monthly budget is additionally granted to be spent for your lunches.

  • Wellness Benefits - Access to Virtual Yoga, Meditation, and more to stay healthy!

  • Monthly extra grant for home office electricity + internet costs.

  • Swag - Enjoy our stylish Hoodies, Bags, Mugs, etc.

  • Christmas gifts - A tradition of unique and rewarding Christmas gifts.

  • Epic company parties - Regular company parties to celebrate, including Carnival, Summer Party, Oktoberfest and Christmas Party.

  • Retreat - Every year the entire company gets together to learn, share ideas, focus on the future, and celebrate our successes. Our events in general are epic but our off-side Retreat is one of a kind.

  • Team events - We have regular Casual Fridays, virtual Game Nights, Pub Quizzes, Team lunches and much more.


Company type: developer, publisher

Employees: 51-200

Platforms: Mobile, Social, iOS, Android

Genres: Puzzle, Card and/or Board, Casual

View all vacancies from SOFTGAMES GmbH
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