User Acquisition Manager (Midcore Card Game)

We are an operated Game Development Studio with offices expanding globally.
We have an experienced, international team of developers working on top-grossing titles played by millions of casual and midcore gamers. We are growing our in-house projects and also
collaborate with world-class partners like Scopely (WWE Champions, Looney Toons, Star Trek..) on exciting titles

What are you working on?

• The name of the project(s): Midcore Card games
• Genres: Card and/or Board, Action, Adventure, Role-playing
• Platforms: Mobile, iOS, Android

For which tasks (responsibilities)?

● Manage and optimize UA campaigns across multiple ad networks (Google Ads, Meta,
Applovin, Tiktok..)
● Analyze performance data and make data-driven decisions to improve campaign
efficiency.
● Work closely with the Creative Lead and Creative Artists to ensure the
best-performing ad creatives are utilized.
● Conduct A/B testing to refine bidding strategies, ad formats, and audience targeting.
● Stay updated on trends, algorithm changes, and new UA techniques in mobile
gaming.

What kind of professional are we looking for?

● Proven experience in UA management and mid-core card games, ideally on top-grossing mid-core games.
● Hands-on expertise with Google Ads, Meta Ads, Applovin, TikTok Ads, and other
key networks.
● Strong analytical skills and proficiency with UA dashboards, cohort analysis, and
attribution tools like Appsflyer and Amplitude
● Ability to work with creative and product teams to maximize UA performance.
● Based in Milan. We are open to consider being remote from Europe but being based in Milan is our strong preference.

What are the conditions and bonuses?

● Competitive salary and attractive performance bonus, profit sharing;
● Welfare voucher, lunch tickets;
● Mental health care services;
● Relocation package and support when moving geographic locations to join.
● Flexible working time and hybrid work;
● Many exciting internal activities;