ASO Manager

Speedway Games is an independent studio developing and publishing cross-platform games on the Roblox platform, we have over 1 billion visits to our games and more than 1.5 million daily players. Our flagship game is Vehicle Legends, a top racing game on the platform for the last 3+ years.

What are you working on?

• Platforms: PC, Mobile

For which tasks (responsibilities)?

• Development and implementation of ASO strategies to enhance the visibility of our Roblox games

• Compiling technical specifications and assigning tasks for the development of icons, thumbnails, ads, and other marketing materials to designers

• Reviewing marketing materials from designers and maximizing their effectiveness(e.g good balance of color, brightness, clarity, etc.)

• Increasing conversions 

• Creating concepts for assets (description, icon, screenshots, videos) for game pages

• Monitoring and analyzing market trends and competitors

• Enhancing app descriptions/keywords in game descriptions to boost our games in the algorithm

What kind of professional are we looking for?

• 2+ years experience in ASO

• Experience in conducting a/b tests of graphic materials based on the formulated hypotheses and evaluating their results

• Skill in working with ASO analytics: criteria for evaluating the effectiveness of promotion, market analysis, market share

• Good understanding of what makes an app icon and page stand out from others

• Ready to learn new analytical services and the quirks of the Roblox ecosystem

• Upper-Intermediate level of English

A plus:

• Experience with the Roblox platform

• Art education and/or knowledge of rendering/designing marketing materials

Why do we enjoy working here?

• Paid Vacation & Sick Days

• Fully remote position & flexible schedule

• Competitive salary

• Full-Time position

• Annual training budget with an opportunity to visit paid conferences, training sessions, workshops, etc.

• High impact work: We have over 200 million players to date and counting