Middle
Full time
Negotiable
Kyiv
Murka Games is an international game development company that has been operating since 2009. Headquartered in Limassol (Cyprus), Murka has over 500 employees and teams in several countries. We grew up from a small startup to a well-known worldwide company with 5 million active monthly users. We gained success in the social casino genre, where Murka is among the world's leaders and defined further directions for expansion.
Audience and monetization KPIs of our flagman product called Scatter Slots, launched in 2015, have been growing significantly. In 2019 the title was called The Most innovative social casino game by The EKG Slot Awards and ranked among the Top 10 Casino Mobile Games by Udonis Inc. in 2020.
Scatter Slots brought fresh ideas to the market by providing our users Social Casino Quest with stunning characters and outstanding graphics. It made us one of the leaders of top-grossing USA charts.
At the same time, the lion's share of the success is in diversified marketing politics and a non-trivial approach to promotion.
Our efficient user acquisition and retention running allow us to keep the top world positions. We developed a proven approach to boost our new projects as well.
App Promotion Summit awarded the company for the strongest Google App campaign in 2020.
You can work in Kyiv or Dnipro office, or remotely.
As a User Acquisition Manager, you will own customer acquisition campaigns across Facebook/ Google Ads.
What are you working on?
- Genres: Casual, Casino
For which tasks (responsibilities)?
Optimize campaigns as well as analyze results to help us determine how and where budget should be allocated
Hit monthly budget and ROI goals
Partner closely with our analytics team to determine appropriate acquisition costs and KPIs for each market based on LTV, conversion rate, and other variables
Work closely with other teams to share learnings from paid marketing and apply learnings from other teams to campaigns within your channels
Manage marketing creative requests by working closely with a creative team
What kind of professional are we looking for?
1+ years on Facebook/ Google Ads UA manager position, experience in gaming will be a plus
Ability to multi-task in a fast-paced environment
Organized and detail-oriented with solid budgeting and day-to-day management abilities
Ability to analyze varieties of data and identifying marketing trends
Excellent interpersonal and relationship management skills
Excellent written and verbal communications skills in English
Understanding of general media planning, analysis, and campaign management
Interest in games and interactive entertainment industry preferred
At least Upper-intermediate level of English
Why do we enjoy working here?
Competitive salary and performance-based reviews
Guaranteed paid vacations, main national holidays, and sick leaves
Employment benefits, such as partial compensation of sports and English lessons; medical insurance; bonuses on the occasion of marriage; "baby bonuses", and protection of workers with family responsibilities
Comfortable centrally located offices with snacks, a well-equipped gym, and weekly fun activities
Opportunity for professional growth: attending training programs, certifications, and conferences
Corporate celebrations and team buildings
Murka is a socially responsible company, so we actively take part in charity events and promote an ecological style of living (sorting of plastic, "sharing goods", etc.).
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